CECO · Conductive Education Center of Orlando
Nonprofit · Healthcare
Impact story

From Struggles to Support

Goal

Capture the human impact of CECO's work through one family's experience, a story that moves donors and funders to act.

Background & Challenge

CECO provides conductive education for children with motor disabilities, giving families access to therapy and skill-building that most public school systems can't offer. The work is profound. The challenge was finding a way to communicate that without turning a real family's life into a fundraising device.

Seer Solution

Seer worked with the CECO team and Jeremiah's family to build an impact film grounded in honesty. Interviews with parents, therapists, and Jeremiah himself, plus in-session coverage of what conductive education actually looks like in practice. Directed with care, the goal was a story that dignified the family while showing funders exactly what their support makes possible.

Results

An impact film that has served as CECO's most effective fundraising and awareness asset. Jeremiah's story communicates in four minutes what a data sheet can't communicate in forty pages.

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